our jars of pesto sauce turn boring into banquet
well that’s just who we are
if we say it is, then it is.
a person who will walk out of a store if they do not stock Pesto Princess, hurling insults.
you know those days: everything that can possibly go wrong goes wrong!
it’s not just any old front door.
the loo, where some people go to think and tweet
some of our #loyalroyals are actually addicts. They start shaking if they have to go too long without some pesto.
any female staff member that has suddenly experienced a rush of creative output, usually resulting in a lot of facebook posts or shower of tweets
when we achieve something as a team/royal family, and it completely goes to our heads
those are the people inside the palace that make pesto happen on a daily basis
any set of wheels used by a member of the crazy royal family to get from A to B
when a staff member at the palace does not feel like doing what they’ve been asked to do.
to jog those royal memories
we don’t just fix stuff. We renovate in style.
what I have to exercise when I am in Merrypack and Print: I just want to buy EVERYTHING I see
a hashtag created with Cape to Cuba, only they call it ‘revolucion’
we shower gifts/attention on people that have been good to us.
all royals do this when they appear in public
when we don’t answer our emails, and they fall through cracks in the palace walls
Banquet-in-a-Box – a lavish prize consisting of pesto, pasta, crystal glasses, Cap Classique, parmesan cheese, olive oil, balsamic vinegar all packaged exquisitely in a box, tied with a #royalribbon and delivered to your door by a handsome prince.
Coronation – we don’t do staff inductions, we do coronations.
Does the slipper fit? – we are recruiting at the palace
Noblesse oblige – the idea that people who have high social rank or wealth should be helpful and generous to people of lower rank or to people who are poor…
*noisy trumpet fanfare* – we need you to pay attention to what we are about to say.
Palace PhraseBook – essential reading for the visitor who wants to speak ‘royal’ to grab our attention and win our affection
Pay us a royal visit – you are royal too, not just us.
Peek over the palace walls – we won’t mind if you do that. Please explore our website and social pages.
Pop into the palace – we are warm and welcoming.
Royal brainstorm – the recession saw us doing a lot of this
Royal Recipe – that’s our monthly mailer showing you another simple, healthy way to use pesto in your kitchen
Royal regards – the way HRH Kathleen signs off all her official correspondence
RoyalSpeke – the language we all speak, and the game we play where we pretend that we are a big royal family, and that you are instantly a member of it once you’ve bought a jar of our pesto sauce and enjoyed it.
Send out the Royal Navy – well if you are trying to find our palace-by-the-sea and your GPS fails and you get horribly lost, then this is the least we can do.
Sparkle – our corporate colour
The Palace – this is where we work. Our factory in Capricorn Business Park
The royal thumb is up! – *phew* that means it has Kathleen’s stamp of approval.
The tiara is slipping – our usual high standards have been disappointing in some way
The virtual palace – our online playground
Treat them like royalty – that’s how we always treat people. All people.